Nexxus Color Assure Pre-Wash Primer + System - Review

My recent hair color change has been a long, long, long time coming. I'd been rockin' an unintentional ombre look for quite some time now (ahem, like a year). Last year, I was this awesome mahogany shade, right? Ugh. I loved it. But naturally, I forgot to save shade it was and then I just keep procrastinating trying to match it and then decided to let it grow out instead, etc. It was a mess. It ended up going from this gorgeous red to my natural brunette roots on top and a weird, brassy red/blonde/I don't even know on the bottom. It might've looked okay in pictures but sweet JAY-SUS it looked crazy in person.

Nexxus Color Assure System - How pretty is the packaging? 
Fast forward to early last month when I had it up to here with my weirdo hair colors and decided to just dye it all one color - my natural hair color - for the sake of looking somewhat put together when I have a newborn.
 
Before: Excuse the bushy eyebrows and my piercing popping out || After: Ahhh. Nice, healthy color! #shamlessselfie

One of my biggest fears since dying my hair back to it's natural color is that those weird brassy ends will pop up through. Cue: Conde Nast and Nexxus who were so sweet and sent me their new Nexxus Color Assure System to try out with  my freshly dyed hair.

The Nexxus Color Assure System is the first oil-infused color care system that locks in your new hair color by keeping water out (wait-what?). Okay. Obviously it doesn't really keep the water out, if that makes sense. You still wash your hair and all that stuff like normal but I think what they mean is that it keeps out the harshness that comes with washing your hair and protects your color. The line is sulfate-free and features White Orchid extract that seals and protects each hair strand to help repel water and prevent it from entering the core. Also included in the mix is almond, coconut and argan oils to nurture and keep color-treated hair vibrant and looking fresh for up to 2x longer!

I used the whole system but if I had to choose one main star from this collection, I'd have to say it's the Nexxus Color Assure Pre-Wash Primer. I didn't even know they made "primers" for your hair but it's so easy to use. Right before you shower, on dry hair, apply two-seven pumps concentrating more at the ends and then working your way up. I used four pumps on my shoulder-length hair and it was no bueno. Even after washing my hair, it felt greasy and gross which they warn you will happen if you obviously use too much. I used two less pumps the next time and it made all the difference. My hair was super soft and healthy looking. After about two weeks in, I noticed that even with as often as I wash my hair (about every other day) my color had yet to fade! Talk about this primer being a total game-changer. I also noticed that my hair didn't feel dry like it sometimes can after dying it and especially with the crazy weather changes going on. 

Like I said, I used the whole system which includes the Color Assure Vibrancy Retention Shampoo and Conditioner (talk about smelling amazing!) and then finished off on dry hair with the Color Assure Glossing Tonic for extra shine. I noticed that if I used all four products together on my thin hair, it would sometimes feel a little weighed down so I'd choose to either just use the shampoo one day and then use both the shampoo and conditioner the other.

A month later... my hair is still all one color and still feels soft and manageable - not dry and straw-like. Whoop whoop! I'm still using the shampoo, primer and glossing tonic. I don't really use conditioner on a daily basis anyway but found that the shampoo was conditioning enough for my thin hair. I recommend using this system 

For more info on the Nexxus Color Assure Pre-Wash Primer as well as the entire system:
Nexxus | Twitter

* Sponsored post by Nexxus for the #ColorAssure campaign but naturally all opinions are 100% mine!

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